Samsung Electronics unveiled its 110-inch MicroLED TV at an online event in South Korea on Thursday.
The South Korean first unveiled a 149-inch MicroLED display called The Wall in 2018. The Wall was aimed at the business-to-business market.
The new 110-inch MicroLED TV is aimed at the home market.
MicroLED uses micrometer size LEDs to remove the backlight and color filter to have the LEDs emit light on their own. These incredibly tiny LED chips are placed a substrate and then mounted on the surface of the flexible circuit board. Defects that can happen while the LEDs are mounted on the board are repaired. Then the product is completed.
MicroLED has RGB devices on the LED emit light and color on their own. The color shown this way levels that of those seen by the human eye, Samsung said.
MicroLED’s use of inorganic material allows it to last 100,000 hours without burn-in, the company said.
Samsung said it also used its knowledge from its semiconductor business to place the LEDs tightly. It said it already has the technology to make MicroTV models smaller then 110-inches.
The new 110-inch MicroLED TV uses 8 million units of 3.3 meter-square MicroLEDs to offer 4K resolution.
A real world’s view of the TV show that its resolution is better than 4K but Samsung called it 4K has there was currently no standard for the resolution on MicroLED TVs, a Samsung spokesperson said.
The TV comes with the company’s Micro AI Processor to offer HDR. It also has a 100% contrast ratio. It has a 5.1-channel sound system embedded in it that offers arena sound. It also has an object tracking feature where the sound follows the object shown on the TV.
A new feature called 4Vue allows the screen to be split into four equal screens. This will allow news, sports, internet and gaming screens to be shown at once.
The TV is priced at 170 million won. Samsung is planning to market the TV to VVIPs.
It will go into pre-orders in December and start official sales in March.